Signed in as:
filler@godaddy.com
Get your outfits ready!
DaysDays
HrsHours
MinsMinutes
SecsSeconds

Aim For Change was co-founded in 2023 by Desstoni Holman, owner of FAB Firearms Academy, and Drekkia Writes, creator of The Melanin Land.
Through creative photoshoots, educational events, and intentional networking experiences, Drekkia’s The Melanin Land gives women of color space to connect deeply — personally and professionally — while celebrating sisterhood and self-expression. When Desstoni saw the vision, she knew it aligned perfectly with FAB’s mission to empower women through safety, education, and self-protection.
Together, they decided to create a photoshoot that brought awareness to a cause close to both of their hearts: domestic violence. What began as an intimate, purpose-driven shoot quickly evolved into a viral movement. Behind-the-scenes clips shared online spread across Instagram, TikTok, Facebook, and X, reaching millions and sparking a wave of support.
Today, Aim For Change is an annual event powered by major sponsors and community partners. It raises awareness and funding for local organizations that share its mission of empowering women, and also celebrates resilience, healing, and the right to self-protection.
Each year’s experience is intentionally limited to keep it personal, powerful, and purposeful. Add your name below to get early access to dates, updates, and exclusive opportunities.
We’re expanding into new cities and looking for local partners, photographers, and advocates who share our vision. Let us know where you are and why your city should be next.
Donate to or officially sponsor Aim for Change. Sponsors gain brand visibility, social media features, & licensed photo rights tied to this national movement for women’s empowerment.


Please reach out to us at fabfirearmsacademy@gmail.com if you cannot find an answer to your question.
The event is held annually, typically in October during Domestic Violence Awareness Month. Join the waitlist to be the first to know when new dates and locations are announced.
No. Aim For Change is for any woman who believes in safety, community, and self-protection, whether you’ve personally experienced domestic violence or simply want to stand in solidarity and learn.
We aim to keep participation low-cost or fully sponsored through our partners. Final details are released once the date and venue are confirmed.
Because Aim For Change is an intentional, intimate experience, space is limited. While attendance guidelines such as guests, children, or plus-ones are dependent upon the venue, generally, these events are woman-only and minor children under 12 are not permitted.
Yes, by approval only. Please email us if you would like to cover the event.
Fill out the “Request a City” form above to share your location, venue ideas, and why your community would be a great fit.
Absolutely. Sponsors help fund the event, cover photography costs, and support local nonprofits that serve women and families affected by violence. You can inquire through the “Sponsor the Next Event” form or donate directly here.
The Studio Downtown | 1100 Oak St L18, Conway, AR, USA

Take our 6-question quiz to find your best starting point in 60 seconds!